Thomas Creek Concepts – AdWords Specialists

As I look towards 2008 I realize my business model needs adjusting, not much mind you. But in which direction is the question.
PPC management/service/consulting business models vary, but seems to me they fall into variations of these three models.
Flat Fee
Per Hour
Performance
Here are basic pros/cons of these models from my perspective.
Flat Fee:
Pros – easy to understand, [...]

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I’m kind of late with this post, especially when the event is reportedly already near a sellout! But as of this post there were still a few seats available.
SEMpdx, Portland’s Search Marketing Professional Organization, is putting on an educational event next Tuesday, November 13th.
I am happy to say I have been asked to be one [...]

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A bit of an exaggeration maybe, especially from a staunch Google advocate such as myself. But I am concerned.
When I first discovered Google AdWords it was love at first sight. Advertising for the masses, highly targeted, priority on relevance. Sounded like my kind of environment. I have often distilled the AdWords creed as I held [...]

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What to do with an empty Forum?
Sing the above lyric to the tune of “what to do with a Drunken Sailor”, something like that.
Here’s the deal.
I have agreed to help energize the SEMpdx Support Forums. Energize and sculpt I should say. It is a virtual blank slate at this point, so the early users will [...]

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There is a rule of blogging, a Primary Rule.
That rule is: Don’t stop Blogging. A related rule is that you should blog frequently and consistently. Obviously I am in gross violation of those rules. Guilty.
But I do plead mitigating circumstances. Because those primary rules of blogging have collided with a primary business principal of mine, [...]

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Appropriately enough, a concept has me in it’s thrall. A thought that has grown out of pondering the impact of the Internet on the age old art of persuasion. Such pondering has distilled down to this concept:
Tell a compelling truth to those that want to hear it.
Simple? You bet it is. But to fully embrace [...]

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Below is a slightly revised edition, of the second half, of a client newsletter I sent out about a week ago. The first half consisted of me outlining some of the general benefits of my services  as an AdWords Manager and Consultant. I’ll post the first half, second – of course.
The section below is pretty [...]

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This is a Business Blog, and my Business is AdWords. As well as other Internet Strategies, but primarily I am an AdWords Specialist. So it is most appropriate to post about my services, don’t you think? Good.
And it just so happens, I recently addressed some of the features of my practice in a recent Client [...]

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I have read, and heard, from blogging mavens that a little bit of a personal touch is good in a Business Blog. As opposed to something more sanitized like say a Press Release. That being said, I realize I may be pushing it with my third post in a row largely about Me. But this [...]

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