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Archive for the AdWords for Small Business Category

What To Look For In An AdWords Certified Partner

What To Look For In An AdWords Certified Partner

The most important thing to look for in an AdWords certified partner is above all honesty. An honest professional will take the time to discuss your business, and your advertising goals. They should create comprehensive reports, communicate directly with clients, and always be flexible in their approach. Ultimately, “best practices” are what works best for you. Every client is different, with specific challenges and opportunities unique to their business. When considering hiring an agency or certified partner, here are some things you should always keep in mind: 1. What is your advertising goal? Every situation is different. Your ultimate advertising goal […]

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How To Create A Simple AdWords Marketing Plan

How To Create A Simple AdWords Marketing Plan

It couldn’t be easier to create a simple AdWords marketing plan. Unfortunately, all too often we get bogged down in trying to use estimation tools to create a “perfect” account, before any campaign ever goes live. Doing your homework and trying to come up with some basis for advertising costs and overall exposure ain’t a bad thing. But… At TCC we know that in order to have success building your brand and growing your business through advertising, you have to remain fluid. So, in an attempt to try and create an easy AdWords marketing plan for our clients – Which […]

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The Buying Cycle In Four Easy To Understand Steps

How many stages are in the buying/purchase cycle – Three, seven, 975? You can make it as easy or as complicated as you want, but I like to think of the purchase funnel in four simple easy steps. 1. Awareness 2. Interest 3. Engagement 4. Conversion / Sale 1. Awareness: In terms of advertising, this can be accomplished through any and all means of advertising. Television, radio, magazines, billboards, display network advertising, heck even NASCAR uniforms – Anything you can do to make your audience aware of your brand helps to accomplish this objective. You see brand names like Coca […]

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Why Did My AdWords Account Get Suspended?

There are many possible reasons why this could happen, but let’s just focus on the simplest, easiest one to resolve, which also seems to be one of the most common. Do you have a privacy policy on your site? I’m not talking about a legal disclaimer that complies with the national laws of your country, I’m talking about a full page privacy policy that conforms to Google’s policies. Do you have analytics tracking code(s) installed on your site? You need a privacy policy that addresses the fact that you use third party tracking software, what data that software does or […]

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The Proposition Pier

$400 month AdWords package that includes experienced expertise for management, analytics, reporting, and content consultation.

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The Queen’s Speech Vs. Colonial Dialects.

It takes time to build a new audience in a new language, but with all the tools at your disposal, it’s easier now than ever before.

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AdWords for Plumbers

If you are a Portland plumber looking to start AdWords or improve your current AdWords performance then you best give us a shout out pronto – we will only serve one Portland plumber at a time.

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AdWords for Eye Care

If you are an eye care professional in Portland, OR, and are interested in starting AdWords or improving your current results, then you would be well served in contacting us.

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AdWords for Auto Repair

Hello auto repair shops and mechanics interested in AdWords for Auto Repair!

At Thomas Creek Concepts, we like small business clients – And one of our favorite small biz AdWords clients is Tom Dwyer Automotive Services. In fact, we have enjoyed our experience with Tom Dwyer so much we want more clients interested in AdWords for auto repair.

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Newsletter to AdWords Clients 02-03-11, sort of.

Update on AdWords Call Metrics, and other new AdWords integrations.

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